James "Praxx" Gray

James “Praxx” Gray
Interactive Developer | Email Dev Tycoon | HTML5/Animate Banner Knocker-Outer praxx42@gmail.com | 214-679-4606 (SMS preferred) | linkedin.com/in/praxxgray Development professional with seventeen years of experience in agency environments. Combining extensive graphic design background with high-intensity interactive production environments to deliver the best possible marketing, web development, and email campaigns.

Skills & Expertise Front-end Technologist
Graphic design background
A/B testing and segmentation
Adobe Creative Suite
In-depth email development knowledge
Familiar with multiple ESP systems
HTML5 ad creation and supporting collateral
Education Bachelor’s Degree, Commercial Graphic Design
SIU-C | Carbondale, IL View the resume Work Examples

Professional Experience ARTECH | Dallas, TX Developer (2022 - 2023) Development of email templates and data systems for multinational finance client.

Worked within client's custom EMS and code base to build templates
Solved and implemented data management systems for client use
Heavy focus on Dark Mode and legibility
Extensive use of LITMUS for testing and systems checking

PROFILES PLACEMENT SERVICES | Dallas, TX Developer (2021 - 2022) Contract work within the marketing department of 7-11.Com Corporate, Irving TX.

Developed and managed codebase for SalesForce email and landing pages
Worked hand-in-hand with Marketing to create effective email designs and strategies
Maintained display consistency across various email clients

SYNERGIS HR | Alpharetta, GA Developer (2020 - 2021) Worked within Salesforce to develop a modular component email system for nation-wide home services retailer.

Communicated across several different teams to gather needs and requests
Designed system to allow non-developers to construct email templates with greater ease
Built a robust component system in Salesforce to ease development times
Worked with SF developers to validate dynamic data and on-demand email templates
Ensured consistency across development platforms
Built and extensively tested email campaigns in LITMUS and EoA

JAVELIN DIRECT | Irving, TX Developer (2018 - 2020) Created and managed email campaigns for national and worldwide clients. Handled HTML and Javascript with a team of marketing technology developers.

Built and extensively tested email campaigns for national clients
Helped develop and manage codebase across multiple ESPs
Worked with marketing technology team to enhance business applications

ACKERMAN MCQUEEN | Dallas, TX Interactive Developer (2010 - 2018) Handled marketing campaigns and collateral ranging from national-level clients to localized markets. Focused on producing high-caliber email coding and distribution.

Oversaw company-wide move to advanced email coding and deployment
Provided management of email development and distribution
Created new company standards for email quality for national clients
Developed and managed electronic collateral for dozens of clients

TEMERLIN MCCLAIN ADVERTISING | Dallas, TX Web Developer (2008 - 2009) Coded and executed interactive programs and applications. Work included landing and mini-sites, interactive AS applications, and high-turnaround AS advertising collateral.

Clients included American Airlines, DISCOVER, Nationwide Insurance
Production of quick-turnaround collateral
Secondary emphasis on animation, 3D modeling, and video manipulation

SLINGSHOT LLC | Dallas, TX Interactive Developer (2006 - 2008) Created websites and applications in a team-based environment. Built and maintained legacy websites and new properties for regional clients.

Clients included Brown Foreman, Tolleson Management, Tuesday Morning
Emphasis on ActionScript, javascript, and programmatic problem-solving

NOMAN PRODUCTIONS | Dallas, TX Freelance & Contracting Developer (1993 - 2019) Designed and developed campaigns and projects for a variety of local and national clients. Varied projects include brochure sites, landing pages, interactive media, marketing collateral, and management of large-scale and legacy websites.

Full management of contract projects for Dallas-area agencies
Designed and developed websites and interactive content
Built and maintained content for national clients like Taco Bueno and ADIDAS